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Dubai One interviews Strategy&’s Samer Bohsali to discuss the Ideation Center insight entitled “Preparing for the digital era: The state of digitalization in GCC businesses
CNBC Arabia interviews Strategy&’s Hilal Halaoui to discuss the Ideation Center insight entitled “Private-sector participation in the GCC: Building foundations for success”.
Al Arabiya interviews Strategy&’s Hilal Halaoui to discuss the Ideation Center insight entitled “Private-sector participation in the GCC: Building foundations for success



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There has been phenomenal digital growth for economies, businesses and consumers during the past two decades. GCC governments understand this and have developed ambitious digital plans such as Dubai’s 3D printing initiative and its unified government platform for citizens, DubaiNow. Meanwhile, consumers in the region are among the world’s most tech-savvy.
A joint study conducted by Siemens and the Ideation Center at management consultancy Strategy&, part of the PwC network, has emphasized the benefits businesses in the GCC stand to gain from digitalization and outlined a roadmap of how they can undertake a fully holistic approach to embarking on digital transformation.
GCC companies are lagging behind their government and consumer counterparts when it comes to using digital technologies, according to a joint study conducted by Siemens and the Ideation Centre at the management consultancy Strategy& (formerly Booz & Company), part of the PwC network.